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14 Ways To Use Proof And Credibility To Skyrocket Your Conversions
By Todd Brown | October 13, 2008
Popularity: 15% [?]
Topics: Selling, Copywriting, Testing |
October 17th, 2008 at 1:07 am
Todd, Do you know what you’ve done?
I have been reading you for a while now and I’ve received some great information. But you taught me something today that is life changing. The 14 ways to use proof is really good stuff and I thank you but that’s not it.
This morning I got a chance to look at one of your earlier posts. I try to check in with you more often but have been really pressed for time lately. I started my first blog last week. Anyway, as I was reading the start of the Eugene Schwartz PDF and he was talking about how you don’t create the sales message because the message is already there. Andy how all you have to do is tap into it. I started thinking, this really sounds Zenlike. And wouldn’t you know it a few pages later he starts talking about Zen and about how if we think we are creating anything we are doomed to failure.
I finally got it. I don’t have to try to get people to buy something. All I have to do is find out what they want and give it to them. They will thank me for the opportunity to buy my product.
Now to be honest I have heard and read this about 347 times the last few years, but giving me that PDF set in motion the alignment I needed to finally understand. Thank you for the great AH HA.
Also, I gave you a shout out in my blog. Check it out at the Online Christian Business Opportunity blog. ( I just learned how to inset a link last night, I hope you don’t mind.)
Thanks for all the useful info you are giving out. I know it isn’t free because you are spending a lot of your time. When I am successful on the web I will follow in your foot steps and pass it on.
Andy Bacon
October 17th, 2008 at 1:44 pm
Hey Andy… very astute realization on your part - find out what they want, and give it to them. Great job!
Also, thanks for the mention on your blog. Always appreciate it.
Todd